Choma is an interactive digital mobile magazine targeted primarily at young women and adolescents girls aged between 15 and 25 years in South Africa.
Choma is your best friend, your big sister, the person that you can trust, confide in, relate to, and receive credible information on topics such as HIV Prevention, Gender Based Violence, Health, Love & Relationships, Lifestyle, Fashion & Beauty, Sex and Pregnancy and so much more. Choma engages with the youth through both fun and serious subject matters, but with the overall vision of connecting to young females, inspiring healthier life choices and contributing towards the next HIV free generation in South Africa.
For more information and informative articles relating to the following topics, please click on the links below:
Apart from the polls offered on this site, Choma also has a range of interactive, safe and judgement-free platforms allowing users to engage with the brand. These include Ask Choma- where you can ask for credible advice or guidance within a safe space that remains confidential, anytime anywhere; the #DoneWithSilence campaign- which is a social media movement campaign allowing you to take a stand and create change in the world by making your voice heard on issues you are #DoneWithSilence on; and lastly- The Choma Game which allows you to experience life through a virtual reality, exploring the possible causes and effects of different types of risky behaviours and choices without any real life consequences.